Netflix has reportedly paid $10 million for the rights to broadcast ‘Knock Down The House,’ a documentary film that followed Rep. Alexandria Ocasio-Cortez and three other candidates during their 2018 midterm election campaigns.
Breitbart reports:
The film follows the 2018 primary challenges mounted by Amy Vilela (NV), Cori Bush (MO), and Paula Jean Swearengin (WV), as well as Ocasio-Cortez. The New Yorker was the only one of the four candidates that went on to win the primary and, hence, a seat in Congress.
The film, produced and directed by Rachel Lears, was a “huge hit” at this year’s Sundance Film Festival. It also happened to win the “Audience Favorite Award.”
Ocasio-Cortez herself recorded a Skype message for the Sundance crowd, which appeared at the conclusion of the documentary.
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When Netflix noticed the popularity of the film, it initially offered $6 million to obtain the rights to feature it on its online platform. Other companies, such as Amazon, Hulu, Focus and NEON, became interested, so a bidding war commenced.
Netflix ultimately came out on top with a whopping $10 million deal, making it “the most expensive documentary sale ever brokered at Sundance,” according to Deadline.
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